At a glance.
Client
MORROW (demo)
Services
Naming, Identity, Packaging
Location
Lisbon (demo)
Year
2024
01
The Brief
Care, without the clichés.
A wellbeing brand for people tired of loud promises.
02
The Challenge
Soft but certain.
Feel calm and trustworthy in a crowded, noisy category.
03
The Approach
Balance as a system.
Rounded forms, earthy tones, and a patient typographic rhythm.
04
Website Design
Slow by design.
A booking flow that feels as considered as the treatments themselves.
05
The Outcome
A brand people return to.
A complete identity across packaging, spaces, and digital.
Selected Details
The identity in context.
Wordmark / Typography / Website / Guest materials
01 — Wordmark
02 — Typography
03 — Website
04 — Guest materials
Keep Exploring
Another point of view.
Discover more work from ORLÉVAN.
Let’s build something great
Let’s build something great
Let’s build something great
Let’s build something great
Let’s build something great